" Discover beautiful, naturally radiant skin with Noella Beauty. High quality cosmetics that are completely natural, won't clog pores and never contain synthetic dyes, fragrances, parabens or preservatives. Simplify your daily routine with complexion perfecting minerals that are good for your skin. "
Noella Beauty is a line of cosmetics that is completely handmade in my studio in Pittsford, New York. Each product begins with quality ingredients that are custom blended to create cosmetics for even the most sensitive skin. I strive to provide a product with excellent payoff and an affordable price tag.
My mission is to provide a different kind of makeup for those who are eco-conscious and those who have irritable skin that will react to even the most gentle of products. You'll only find a handful of completely pure and non-irritating ingredients in all of my cosmetics.
I have been wearing mineral makeup since high school and I, myself had issues with breaking out even with top quality, mineral makeup that was all natural. Upon researching the ingredients, I realized that my skin did not pair well with ingredients such as Bismuth Oxychloride, talc, Cornstarch or Boron Nitrate. I also learned that many other women have the same reactions to those ingredients. I ordered a small amount of ingredients to try to concoct my own foundation and eyeshadow. The results weren't perfect shade wise or texture wise and certainly needed adjustments but what I noticed was that my skin had no reaction. After creating some cosmetics for my mother and I, I soon starting making it in larger quantities and selling it in a small basket in my her salon (she is a beautician) and with the good response, Noella Beauty began. I opened my Etsy shop in December of 2010, while I was still in school and also working part time at a cafe. My first month brought me over a hundred sales. I was overwhelmed with the response and eventually was able to quit my day job and work full time on my cosmetics line.
My work is truly my passion and I absolutely love my job.
I put my heart into my business and thank each and every
one of you that helped me along the way. <3